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Rainbow Roxy's avatar

Hey, great read as always. Your emphasis on the unscalable, manual phase as critical for collecting foundational insights is extremely valuble. How do you suggest founders objectively measure the "raw material" quality during this initial exploration?

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Massimiliano Pani's avatar

Great question — and honestly, one that most founders don’t think about until they’re already drowning in noise. You measure the quality of your raw material by the clarity it creates, the patterns it exposes, and the behavior it drives — not by traditional metrics. If early insights make your assumptions sharper, your pitch tighter, and your product direction more obvious, you’re on the right track.

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